Prepping your real estate business for retirement
Whether your retirement is a few decades or just a few years away, it’s never too soon to start thinking of the future. The goal is to create processes, systems and records that can easily be handed off. It’s a great practise …
Want to be viewed as a real estate expert? Here are a few tips
It’s one thing to possess a wealth of knowledge about real estate. But how can you let others know that you’re a smart, trustworthy agent? You will have to convey that knowledge to them in a productive way. Here are a few …
Understanding the buyer journey
Whether they’re purchasing a cup of coffee or a single-family home, buyers follow a predictable set of stages as they go through the process of their purchase. Understanding how the buyer journey applies to real estate can help you to assist a …
How to improve your social media engagement
With the growth of millennial and online-savvy home shoppers, it’s become ever-important to have a social media presence. But it doesn’t just stop at creating an account. Real estate agents need to be active on Facebook, Instagram and/or LinkedIn, encouraging conversations, likes …
Direct mail motivates millennials
If there’s one generation at the top of everyone’s minds, its millennials. This generation ranges from their early twenties to their late thirties and they represent a driving force of purchasing power — especially when it comes to the real estate market. …
Ways to stay motivated through the winter season
With fewer clients and listings, it can be hard to keep yourself motivated through the slower season of winter. Couple that with cold weather and short days and it can be easy to fall into a slump. But a few key habits …