Build a better real estate blog
Having an online presence as a real estate agent doesn’t end at creating a website. Generating regular blog posts helps to keep your name on the radar of the community while promoting brand awareness and generating new leads. Here are some suggestions …
How to be an effective networker
Meetups, community events and parties can be great opportunities to expand your sphere of influence. But being an effective networker isn’t just about shaking hands and exchanging business cards. Whether you’re more of an introvert or have a natural gift of the …
Why direct mail still matters to millennials
Despite being hooked on smartphones, tablets and social media, an online survey conducted by the United States Postal Service shows that the millennial generation is still influenced by direct mail. While the white paper, released in April 2016, focused on the relationship …
How to attract more millennial buyers to your business
Millennials now represent the majority of first-time homebuyers and make up one third of homebuyers overall. Appealing to millennials– those born between 1981 and 2000 – could be a smart way to boost your business. In addition, younger clients have greater potential …
Pitch perfect – How to pitch yourself as a media source
Being interviewed as a source for a real estate story at a local newspaper or magazine is a great way to get press for your business for free, spreading the word about your brand and work. Act as your own publicist to …
Direct mail still matters to millennials
The stereotypical vision we have of millennials may look like a 20 or 30-something individual surfing the web with a smartphone in one hand and the other hand typing on a laptop. While millennials are indeed a digitally-savvy demographic, it turns out …