Improve spelling and grammar in your written communication
Face-to-face interactions are important in real estate, but emails remain a critical way to interact with potential clients and contacts. Sure, you might be sending some quick messages on-the-go, but for more important communications, typos here can leave a negative impression. Here …
Ways to jumpstart your growth
Hitting a wall in your progress as a real estate agent? If you’re new to the industry, you might be exploring ways to discover your potential. Or even if you’re a seasoned professional, you might have plateaued in your development. Here are …
Managing budgets and expenses as a real estate agent
One of the challenges (and, perhaps equally, one of the joys) of working as a real estate agent is the unpredictability of the industry. It can be tempting to splurge with every hard-earned commission cheque, but the key to long-term success as …
Why investors make good clients
The real estate market continues to attract savvy investors looking for a good return. If you’re seeking a niche customer base to appeal to, investor clients are a lucrative market to tap. Here are a few reasons why attracting investor clients is …
Creating a real estate client avatar
When it comes to developing branding and marketing strategies, it helps to put yourself in your future customers’ shoes. But doing so is easier said than done. What can help you along the way is creating a client avatar, also known as …
Tips for selling “as-is” homes
Whether your client has recently inherited an old home or is simply trying to offload a house quickly, as-is properties are not unusual in today’s real estate market. Fixer-uppers appeal to buyers looking for a bargain or that want to renovate a …